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THE FIELD DAY FOR NOVOFARM COMPANY

THE FIELD DAY FOR NOVOFARM COMPANY

21/09/2012

Demonstrations and field days are one of the most efficient promotion methods of in the market of agricultural machinery. During the period of economic recession, when the budgetary belts of the companies are painfully tightened, the marketing costs incurred by the suppliers of agricultural machinery should be redirected from image-building advertising to personal sales. Therefore, in the following year, demonstrations and field days will make the lion's share of the companies’ marketing budget and will be a in a great demand. 

On September 21, 2012 in the village Troitskoye, Pavlograd District,  Dnipropetrovsk Region, MARCOM (upon request by the representative office of CASE NEW HOLLAND and regional dealer of NOVOFARM) arranged a demonstration of a new range of tractors (with 125, 340, 500 hp) and CASE towing equipment. The highlight of the demonstration was the show of the most powerful tractor Case Quadtrac (500 hp). See the photos and video of the field day of in the attached file.